When Terrorists Use Public Diplomacy
Public diplomacy is not restricted to governments and NGOs. What happens when terrorists discover the power of it? this article originally appeared at The Exchange On Saturday September 21, Al-Shabaab...
View Article[LISTEN] John Prendergast & NGO Public Diplomacy
From the Clinton White House to the Enough Project , John Prendergast has refined the art of engaging with publics. Michael Ardaiolo and Jennifer Osias discuss the similarities and differences in...
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When Nation Branding Fails, Who’s to Blame?
When a nation branding campaign fails to gain traction, is it due to the application or the logic of the new image? The following is an excerpt from Melissa Aronczyk‘s new book, Branding the Nation:...
View ArticleThe PDcast #5: Grabbing the Land & Branding It
What are the nation branding effects of leasing land in Africa? And, has digital diplomacy reached a tipping point? The PDcast is a weekly podcast featuring Julia Watson, Adam Cyr and Michael Ardaiolo...
View Article[LISTEN] CPD’s Top 10 Public Diplomacy Stories in 2013
Using a mix of data and expert opinion, CPD narrowed down the most important stories to public diplomacy for 2013. Michael Ardaiolo discusses the USC Center on Public Diplomacy’s top 10 public...
View Article[LISTEN] The Nation Brand as a Lovemark
Lovemarks, or brands as emotional connections, revolutionized product marketing; could it work for countries, too? Dr. Guy Golan and Michael Ardaiolo discuss the relationship between Lovemarks and...
View ArticlePDcast #16: Russia’s New Competitive Identity & Debating Gastrodiplomacy
How does Russia’s new identity affect global power dynamics? And, is gastrodiplomacy an effective soft power tool? The PDcast is a weekly podcast featuring Jennifer Osias, Julia Watson and Michael...
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A Look Back at KONY2012: A Divisive Game-Changer
While the KONY2012 campaign is now remembered for controversy, it was also a crucial public diplomacy game-changer. This is a summary of a more in-depth article that was published in 2013 edition of...
View Article[LISTEN] Updating the Ethiopian Narrative
Ethiopia is an emerging country with an active diaspora; now its narrative, stuck in decades past, needs updating. Michael Ardaiolo and Dr. Guy Golan discuss the need to update the Ethiopian...
View ArticleHow Safaricom Helps Shape Kenya’s Nation Brand
University of Iowa assistant professor Melissa Tully (Twitter @tullyme) and doctoral candidate David Tuwei (Twitter @david_tuwei) discuss their research on Kenyan mobile phone service provider,...
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